AXA Insurance Thailand is aiming for double-digit growth in non-life insurance premiums this year, banking on strong demand in motor, health, and commercial lines. The French insurer recorded an 87% surge in gross written premiums over five years, rising from THB3.45bn in 2020 to THB6.45bn in 2023, lifting its market ranking from 22nd to 14th. Despite Thailand’s general insurance market growing just 0.5% to THB286bn in 2024, AXA outperformed with a 12.9% rise in direct premiums, capturing a 2.3% share. Motor insurance accounts for 53% of its portfolio, followed by health at 22%. AXA plans to leverage digital tools and tailored offerings, including EV coverage and SME health plans, while addressing trends like climate risk and an ageing population.