Over a third of single-family offices plan to increase investments in Asia-Pacific (Apac) excluding Greater China in the next five years, according to UBS. Currently, 50% of family offices have the largest allocations in North America, 27% in Western Europe, and 17% in either Apac or Greater China. The UBS Global Family Office Report 2024 surveyed 320 single family offices with an average net worth of US$2.6 billion, noting significant interest in Apac investments. Popular themes include generative AI, healthtech, and sustainability. Apac family offices focus on fixed income, equities, private equity, and hedge funds, with a strong emphasis on healthcare and sustainability efforts.