The ASIFMA Annual Conference 2024, set for February 29 - March 1 at the Grand Hyatt Hotel in Hong Kong, is poised to gather global financial leaders, including regulatory bodies, banking executives, and institutional investors. This premier event will explore critical issues like demographic challenges, competition for foreign investment in Asia, the evolving corporate credit markets, green finance, and the impact of generative AI. The conference kicks off with the EU-Asia Financial Services Dialogue, followed by an exclusive Gala Dinner for networking. Emphasising diversity and inclusion, ASIFMA aims to address the key concerns shaping the future of finance in Asia. The program, developed with ASIFMA committee members, promises insightful discussions through keynote addresses, panels, and fireside chats, setting a strategic direction for the financial industry.