Thailand’s Department of Business Development (DBD) projects nearly 90,000 new businesses will register in 2024, a 2-3% increase year-on-year, driven by tourism recovery, consumer spending, and economic stimulus. By November, 83,219 businesses had registered, up 2.3%, though total registered capital fell 51.9% to THB262.8bn (USD7.7bn), reflecting a record high in 2023 due to major mergers. Fourteen large firms with over THB1bn in capital were established, including eyewear distributors and a data centre operator. The DBD predicts another 4,000-5,000 registrations in December. Emerging sectors include e-commerce, electric vehicles, and film production, while struggling industries such as offline retail and agricultural processing are urged to adapt. The DBD continues leveraging data to monitor industry trends and competitiveness.